Understanding Consumers – The Key to Effective Communications
In preparation for the next LFX Live event on July 6th I have been watching the ‘leisure’ sector and how...
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Stay up to date with the latest news and updates from our team.
Nike to Launch Group Fitness Studios
Nike has announced plans to launch group fitness studios in the USA later this year.
Change is Happening
Let’s face it—gyms aren’t the one-size-fits-all solution we sometimes think they are.
Struggling with member retention? The answer might be hiding at the Apple Genius Bar.
In the fitness industry we often assume our members know they can ask for help but do we actively invite...
How Swimming Teaching Changed Jade’s Life
Jade Robinson was very shy at school, and with an interest in travelling and photography, never imagined she would have...
A guide to overcoming gym anxiety…
Stepping into the gym can be an intimidating experience, especially if you’re new to the scene.