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Graeme Hinde
Sep 10, 20241 min read
Change is Happening
Let’s face it—gyms aren’t the one-size-fits-all solution we sometimes think they are. While many of us thrive in that environment, others...
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Graeme
Aug 2, 20232 min read
Nike to Launch Group Fitness Studios
Sportswear giant and FitLab collaborate on Nike Studios. Nike has announced plans to launch group fitness studios in the USA later this...
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Graeme
Jun 19, 20232 min read
Understanding Consumers - The Key to Effective Communications
In preparation for the next LFX Live event on July 6th I have been watching the 'leisure' sector and how it campaigns to get more people...
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